‘Comedy Central Roast of Alec Baldwin’ Draws 2.4 Million Viewers Across 6 Channels

  • The Wrap
‘Comedy Central Roast of Alec Baldwin’ Draws 2.4 Million Viewers Across 6 Channels
The “Comedy Central Roast of Alec Baldwin” drew 2.4 million total viewers across six Viacom networks, according to Nielsen data, which is 800,000 fewer viewers — and two fewer channels — from Bruce Willis’ turn in 2018.

The “Willis Roast” in July 2018 earned 3.2 million total viewers across Comedy Central, MTV, VH1 and Bet, which made it more-watched than the roasts of Roseanne Barr (2012), James Franco (2013), Rob Lowe (2016), Bob Saget (2008), and Joan Rivers (2009).

Willis’ tally also counted one re-airing on Comedy Central.

The “Baldwin Roast” was simulcast across Comedy Central, Cmt, Paramount Network, VH1, MTV, and TV Land — six channels and seven telecasts. The one (counted) rerun was on Comedy Central.

Also Read: 'Alec Baldwin Roast': Daughter Ireland Finally Gets Back at Her Dad For 'Little Pig' Voicemail (Video)

Baldwin’s turn did best Bruce’s on social channels. Views of Sunday’s content across Instagram, Twitter and YouTube grew 151% from the “Willis Roast.”

Comedy Central
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